People are always looking for answers.
They want to know what the next step is:
What font should the headline on their sales letter be…
What’s the latest technique for getting traffic…
How do they handle clients…
The entire marketing advice industry is built on helping people figure this stuff out.
But here’s what you need to realize.
The answer to all your questions is that there is no answer.
Things are never black or white they are shades of grey.
Which is why you need to experiment.
Experimentation is how you discover untapped resources nobody knows about. The faster you experiment the faster you’ll be successful. People at the top are constantly doing this and it’s why they are at the top.
Unfortunately most marketers are terrified of experimenting.
They sit around and wait to be spoon fed answers.
But this is something you cannot afford to do.
You have to experiment.
Get out there, experiment, fail fast and LEARN from those mistakes.