BIG TIP FOR ASPIRING COPYWRITERS

If you’re an aspiring copywriter here’s a BIG tip:

When I first started out I spent 90% of my time chasing clients.

As you can imagine this was extremely stressful and even when I found work I made very little money.

But then I got smart and started doing things differently.

And before I knew it I had more high quality clients than I could handle.

What did I do?

It might sound counterintuitive but I realized most copywriters DON’T actually write copy.

What most of them actually do is sell copywriting courses.

There’s a good reason for this:

(Besides making money.)

You see, when most business owners realize they need copy they can do one of two things.

They can hire a copywriter or learn how to write it themselves.

That’s where you come in to sell them an instructional product or two. The trick is that if your product is good they might just decide to hire you instead. At which point you’ve created a HIGHLY qualified prospect…

…with more than enough money to spend on your services.

THIS is how you find dream clients.

Bottom line:

Don’t waste your time chasing bums.

Get clients to come to you instead.

Cheers,

Alastair Walton