Here’s a simple hack for creating persuasive emails.
You see, if you’re writing an email…you may be stuck wondering what to actually write about.
What theme, subject, or idea do you base your email around?
Now, most people will simply default to writing about their product.
Alternatively, they might write about the problem their product solves…
…or some type of pain point the market is experiencing.
The problem is that this can get boring after a while.
Especially if you’ve said everything there is to say about your product or market.
But there is another topic you can use when everything else is exhausted.
What is this?
Quite simply, MOTIVATION.
Basically, if you have nothing left to write, write something motivating.
The reason why this works is simple:
Everyone needs motivation from time to time.
The fact is that achieving certain goals can be immensely difficult.
This is true, whether you’re starting a business or trying to lose weight.
But by providing motivation you can make people feel good.
Not only that, you can inspire them to change their life or reach new heights.
Naturally, this will mean taking some kind of action.
Which of course is where your product comes in…
P.S. This secret can be used when creating any type of copy. It doesn’t matter if you’re writing emails, sales letters, or articles. Simply weaving motivation into the mix makes the whole thing more persuasive.